We fulfill a part-time need for general marketing strategy and planning in small to medium sized organisations. We help our clients craft a marketing strategy and plan that is in-line with the strategic direction of the company, by using traditional and modern business planning disciplines such as:
- Boston Consulting Group Matrix Analysis
- Strengths, Weaknesses, Opportunities & Threats Analysis
- Porters Five Forces Analysis
- Competitive Analysis
- Setting of Marketing Goal & Objectives
- Campaign Planning
- Creative Direction & Guidance
We’ve worked primarily as marketing consultants in the entertainment supply sector, with the Sony PlayStation repair centre (Fixtronics) and its sister company Leading Solutions Ltd. We’ve recently assisted Leading Solutions to transition the company in it’s portfolio of products and services, by conducting an annual BCG Investment matrix review. In early 2009, 2010 Leading Solutions underwent growth in new markets with a revised creative approach around its existing products. The company is now working on launching new products under its ‘Innovation Lab’, including an exciting new partnership with SenSen Networks (Melbourne) providers of truly brilliant video analytics technology.
We’d love to help you develop your business, please contact us for a no-obligation consultation!